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EL AL AIRLINES SPONSORS ISRAEL LACROSSE

NEW YORK – June 23, 2014 – EL AL Israel Airlines is the official airline of the Israel Lacrosse Association, which is expanding efforts to introduce the sport to Israeli communities throughout the country.

In coordination with Taglit-Birthright, more than 40 lacrosse players from all over the USA took the initiative and collected more than 2,000 pounds of lightly used equipment to donate to children and schools in Israel. These Birthright participants contacted their college and former high school lacrosse programs to facilitate donations of extra equipment to share with the new Israeli teams: 100 lightly-used helmets, 120 sets of gloves, 100 shoulder pads, 150 sets of elbow pads, 200 protective goggles, 60 pairs of cleats, 350 sticks and 500 balls. In addition to touring the country, this Birthright group is teaching the sport to new Israeli lacrosse players.

“Sports are proven to instill a long-lasting positive impact on youth,” said Danny Saadon, Vice President of EL AL Israel Airlines, North and Central America. “EL AL is proud to support our national lacrosse program as well as the athletes and volunteers who are promoting the game throughout Israel.”

The EL AL logo will adorn several team uniforms, including the Israeli men’s national team, which will be making their world championship debut this July.




Birthright participants ready to board EL AL at JFK International Airport
with donated lacrosse equipment.  Photo credit: Shahar Azran
 
Publish Date 24/06/2014